
Planted publishes first sustainability report
Kemptthal, April122022 - Just three years after its founding, Swiss foodtech start-up Planted, known for its meat alternatives, today published its first sustainability report. The report details the company's sustainability achievements, progress and plans from 2021. Planted is the fastest growing European start-up in the alternative protein space.
In 2019, Planted realized that its chicken alternative would turn the way meat is perceived on its head. Starting as a startup that first sold its products from a lab at ETH Zurich, the founders quickly understood that many people love the taste of meat, but no longer at any price. Consumers: inside, they increasingly pay attention to taste, naturalness, environmental compatibility and health when eating. Thanks to the development of products with a perfect bite and high protein content, containing only natural ingredients, it has never been easier to replace meat with a plant-based alternative. Planted's goal is to offer products that are better than animal meat and are produced without the negative environmental impact associated with animal farming.
Planted's 2021 Sustainability Report is the company's first attempt to document and communicate its sustainable journey - from its beginnings, to what has been achieved so far, to where the founders' vision is yet to lead. Planted is an innovation-driven company that uses scientific advances to rapidly develop biostructured products because the company believes that in the future they will beat animal meat in terms of taste, sustainability, health, efficiency and price. For this reason, Planted considers all of these aspects as guiding principles on the road to greater sustainability - because no sustainable change in the food system can take place without taking them into account.
The 2021 Sustainability Report highlights Planted's activities in the following areas, among others: Packaging Solutions, Circular Resource Management, and Operational Measures to Reduce Overall Environmental Footprint. Planted is focused on improving resource efficiency and better understanding the footprint of its products. With in-depth analysis of four different products, the company has already taken a critical step toward measuring and monitoring its impact. Planted's product portfolio shows tremendous savings potential compared to animal products, producing 74 to 85 percent fewer CO2 equivalents and saving up to 63 percent of water.
Planted aims to do even better and has defined measures to measure and manage its impact on the environment. These include reducing plastic consumption, investing in the circular economy, switching to 100 percent renewable energy sources, improving responsible sourcing management and reaching more people with Planted products.
Policymakers also play an important role in creating the right framework to make the transition to a sustainable food system a reality. Planted works with industry partners to advance the issue of sustainable alternative protein sources on the political agenda and is one of the founding partners of the SPA | SwissProtein Association
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Sustainability Report2021
The full report is available in English on the Planted website:
Better than chicken: planted.chicken (eatplanted.com)