The #TastyRevolution begins

Planted is making a name for itself. Following the success of the vegan chicken substitute made from pea protein in Switzerland and Germany, new communication measures have now been published.

"#TastyRevolution is always what you make of it," Sabrina Balestra, Head of Brand & Marketing at Planted, is quoted as saying. "And we just do. With an approach that's enjoyable, that you're happy to take a second helping of, and that makes you hungry for more."

‍

Click here for the article in German.