"All You Need is Crunch!" - Planted takes off with new crispy range

Berlin/Zurich, September 30, 2025 - Golden-brown and crispy on the outside, juicy and tender on the inside: Planted is expanding its portfolio and launching the new Crispy range bringing the ultimate comfort food feeling to the retail sector. The new products planted.schnitzel, planted.burger Crispy and planted.nuggets combine everything that consumers love - hearty taste, a short list of ingredients and full nutritional power. They are perfect for any occasion: as a quick meal in the lunch break, as a snack to share with friends or as a family meal for a cozy weekend.

Nuggets, schnitzels and burgers are timeless confort food favorites for all ages, but their animal-based counterparts often come with long ingredient lists, unnecessary additives and low-quality animal meat, fueling growing consumer skepticism. The Swiss FoodTech-company Planted is addressing this market need with a new product range: the Crispy range combines a golden-brown, crispy coating with a juicy, meaty texture and a short list of ingredients - without any artificial flavors or additives. Planted is thus setting a new standard in the segment and establishing an "easy swap" option that allows you to enjoy your favorite classic dishes without consumers having to make compromises. "Breaded products are one of the strongest categories in the convenience segment. With our new Crispy range, we are showing that enjoyment and healthy, innovative ingredients can go hand in hand: Classics such as schnitzel, burgers and nuggets taste super crispy and delicious in the Planted version - only clean, sustainable and much healthier," says Pascal Bieri, co-founder of Planted. "With our Crispy-range, we offer consumers real added value and a contemporary choice that enriches everyday life."

Crispy-power for the DACH region: Planted takes off on a large scale with mycoprotein

After the hype surrounding the planted.steak the next food revolution is now coming out of Planted's production halls: the new products planted.schnitzel, planted.burger crispy and planted.nuggets are now available at REWE and EDEKA, with more stores to follow in the coming weeks. This means that the Crispy range is available nationwide in time for the start of the fall season.  

With the new Crispy products, Planted is working for the first time with mycoprotein, a high-quality mushroom-based protein obtained from the mycelium - the fine filamentous network of a mushroom. This microorganism is cultivated in a gentle fermentation process with water, oxygen and plant nutrients. No genetic engineering, no animal husbandry and no artificial additives.  

The result is a fibrous, meat-like mass that has numerous natural benefits: it is rich in high-quality protein and contains all the essential amino acids that the body needs. Its high fiber content supports good digestion and ensures a long-lasting feeling of satiety. Mycoprotein also contains little saturated fat and no cholesterol, making it particularly heart-friendly. Mycoprotein is also a good choice for the environment: very little land, water and energy is needed to produce it. It therefore combines healthy nutrients with a significantly better environmental balance - good for people and the planet. In short: mycoprotein is delicious, nutritious and sustainable - perfect for anyone who wants to enjoy consciously.  

The new Planted Crispy products contain only high-quality ingredients and are High in protein, fiber and micronutrients such as vitamin B12 - with a low content of saturated fatty acids.

Crispy as Hell! The ultimate flavor trio at Planted

NEW: The planted.schnitzel - A traditional favorite in modern, plant-based form.

The planted.schnitzel delivers lovers:inside of home-style cooking the schnitzel experience for at home - perfect with potatoes and vegetables, in a roll as a rustic sandwich or as a quick everyday meal after work. Crispy and golden-brown on the outside and tender on the inside, it conveys familiar pleasure.

NEW: The planted.burger Crispy - Crispy enjoyment meets plant-based soul food.

The planted.burger Crispy brings the full comfort-food feeling to your plate: a crispy patty in a bun with salad, sauce and side dishes for real soul food. Whether for a family meal, a cozy movie night or as a snack to go - this is where crunch meets juicy texture. The perfect patty for anyone looking for crunch, taste and good nutrition in one bite.

NEW: The planted.nuggets - the plant-based answer to the popular snack classic.

Crispy golden brown on the outside, juicy and mild on the inside: the planted.nuggets are ideal for snackingsharing or dipping. A familiar comfort food experience that is healthier and more wholesome than the animal original.

THE FUTURE OF COMFORT FOOD IS PLANT-BASED!

Planted shows with its new Crispy range once again that sustainable enjoyment does not have to mean sacrifice, but offers a wholesome solution to classic favorite dishes. Ready for crispy indulgence without compromise? From now on its: Get the crispy feeling with Planted!